Laura is the Founder and Principal at Artemis Water Strategy. She is one of the leading experts on advanced water technology and its potential for business operations.
A serial entrepreneur and venture investor, Laura has launched disruptive technologies in smart grid, software and cleantech. She has been a management team member of three start-ups which have raised over $100MM in venture capital and realized billions of dollars in market value through three IPOs: QRS (QRSI), Jacada (NASDAQ: JCDA) and On Track Innovations (NASDAQ: OTIV). As a CEO, COO and VP of Marketing, Laura has closed the projects and partnerships that defined these companies’ growth. At one of the first Israeli venture funds, Astra, Laura led investments that generated a return of 35X invested funds for its investors.
Through Artemis, Laura works with water tech start-ups to build revenues and market leadership. She advises water companies on their business development and innovation strategies. She works with governments to build their water tech industries. Clients include Wal-Mart, IBM, Bain & Company, Grundfos, Novozymes and the governments of Singapore, Canada, Israel and Denmark.
At Artemis, Laura has built the Artemis Water Tech Top 50 to become the definitive benchmark for innovation in the water industry.
Laura advises USAID, Sida and the Netherlands on its Water Grand Challenge for Development, and serves on its Innovation Investment Advisory Committee. Through Artemis, Laura serves as the Innovation Partner for the National Science Foundation Engineering Research Center for Re-inventing the Nation’s Urban Water Infrastructure. Laura has co-chaired the BlueTech Forum and Ontario Water Leadership Summit.
As a member of Environmental Entrepreneurs, Laura co-authored their water policy paper that has driven California state policy to conserve water and energy. She worked for Harvard Professor Michael Porter to develop strategies for several governments to build world-class industries. Laura’s research and opinions appear in Forbes, the New York Times, Inc. Magazine, USA Today and the Christian Science Monitor.
Laura graduated with honors from Yale University and holds an MBA from Harvard Business School. She has lived throughout the world and currently resides in San Francisco, California.